jorge.engineering Project

Can You Even Call This a Cadillac?

Saw a new Cadillac V that looks exactly like a BMW M3. When did Cadillac abandon its identity to chase the young crowd?

January 27, 2024 1:01
automotive cadillac opinion cars

Overview

I saw a bright blue Cadillac V on the road today and it got me thinking: when did car manufacturers completely abandon their identity and their loyal customer base? This new Cadillac looks like a BMW M3 clone, and it represents a broader trend in the auto industry that’s leaving car enthusiasts without anything to be excited about under $50K.

Key Moments

  • Spotting a new sporty Cadillac V on the road
  • Realizing it’s essentially a BMW M3 clone with a Cadillac badge
  • Questioning why Cadillac abandoned its traditional design language
  • Frustration with the lack of exciting affordable cars in the current market

Full Transcript (Edited)

I want to talk about something really quick that just came to mind. I was just driving home and I saw this bright blue Cadillac—it’s a brand new Cadillac, very sporty. It’s one of those Cadillac V models, like the new ones. It’s probably like a four-cylinder with like four turbos or something.

But what came to mind was that the car industry has essentially just ignored car lovers. There are no cars that I’m actually craving right now that are under $50,000 grand.

The fact that Cadillac right now builds essentially a BMW M3 clone, sticks a V on it and a twin-turbo V6 or something, and then calls it a Cadillac is just insane. I was looking at the rims on the… what?

[Video cuts off mid-thought]